This Cookie Policy explains how ecomlearn.in, operated by Vivek Gupta trading as ecomLearn, may use cookies and similar technologies such as pixels, tags, browser storage and server-side conversion events.

1. What cookies and similar technologies do

A cookie is a small file stored by a website in your browser. Similar technologies may recognise a browser or device, remember preferences, help protect a website, or measure how visitors interact with pages. Some measurement may use event data sent from the website or server rather than a browser cookie.

2. Categories of technology used

• Essential and security technologies: may be used to deliver pages, maintain checkout/session functions, prevent abuse, preserve basic preferences and protect the website.
• Analytics and performance: Google Analytics 4 (GA4) may be used to understand page visits and site performance, depending on the current configuration.
• Advertising measurement: Google Ads conversion tracking may measure visits or purchase events associated with campaigns.
• Meta advertising measurement: Meta Pixel may record browser-side events. Meta Conversions API may transmit conversion/event information from a server-side integration. The exact information sent depends on configuration.
• Tag management: Google Tag Manager may be used to manage tags. It is a tag-management tool; other tags deployed through it may set or read cookies or transmit data.

3. Information these technologies may collect

Depending on the tools enabled and their configuration, the information may include IP address, device/browser characteristics, cookie or advertising identifiers, pages viewed, referrer information, timestamps, click IDs, checkout/purchase events, transaction value, and event-matching information. Data sent through server-side integrations may not be fully controlled by clearing browser cookies alone.

4. Purposes

We use or may use these technologies for essential website operation, security, understanding site performance, measuring advertising effectiveness, diagnosing failed checkouts and improving campaigns. We do not sell personal data.

5. Managing cookies and choices

You can change browser settings to block or delete cookies. Blocking essential cookies may affect checkout or other site functions. You may also use any cookie preference controls made available on the website, as well as privacy/ad controls offered by Google or Meta. We will seek consent through appropriate controls where required by applicable law. If you wish to ask about a preference or withdraw a consent that we rely on, contact care@ecomlearn.in. Because server-side conversion tools can operate independently of browser cookies, a browser setting alone may not stop all event processing.

6. Third-party privacy notices

Google and Meta process data under their own terms and privacy policies. Their tools may change over time, and a provider may update its technology or documentation. You should review the current provider notices and settings for details of their independent practices.

7. Updates and contact

We may update this policy if our website, tags or legal obligations change. For questions, contact Vivek Gupta at care@ecomlearn.in or +91 7800959794. Business location disclosed on this website: Uttar Pradesh, India.